Detroit music marketing studio

We make independent artists impossible to ignore.

Brand, content, playlists, PR, video and live shows — the full major-label playbook, built for artists who kept their independence. Rooted in Michigan, made for everywhere.

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Detroit: Rooted in Michigan's music scene
6+: Singles produced & promoted
Residency: Live show run at Bert's Marketplace

Crowd at a live concert under purple lights

Live & Studio Music

Featured on stages & in the community

What we do

Everything your music needs to grow.

One studio for the whole rollout — so your brand, your content and your releases all pull in the same direction.

Artist Branding & Identity

A look and story fans remember. We shape your visual identity — logo, cover art, palette and positioning — so every release feels unmistakably you.

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Social & Content

Short-form that actually gets watched. We plan, shoot and edit reels, shorts and TikToks, then run the calendar that keeps your community growing.

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Streaming & Playlist Promotion

More ears on every drop. We pitch to editorial and independent curators, plan the release timeline and read the analytics so your streams keep climbing.

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Music Videos & Visuals

Visuals that carry the song. From performance videos to lyric clips and visualizers, we produce the assets your rollout needs to hit.

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PR & Press

Get written about. We craft the press release, build the media list and pitch blogs, playlists and local press so your story travels.

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Live Shows & Events

Rooms that sell out. We handle event promotion end-to-end — artwork, ticket campaigns and on-the-ground push — from a single show to a residency.

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Flagship artist · Michigan

Durracell

Case study

How we built Durracell.

Durracell is an independent artist — and the leader of a new Michigan three-piece — making live and studio music. We built the brand from the ground up: identity and cover art, a run of single releases, a merch line, music videos and a sold-out live residency in Detroit.

Full visual identity + cover art for 6 singles
Live residency promoted at Bert's Marketplace, Detroit
Apparel line designed, produced & sold direct-to-fan
Content engine across YouTube, Instagram & TikTok

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How it works

A plan for your music, not a template.

Every artist is different. Our process flexes to fit yours — but it always moves in the same four beats.

Discover

We start with your goals, your sound and where your fans already are. No two artists get the same plan.

Build

Brand, content and the release assets — cover art, visuals, EPK — designed to look like a label built them.

Launch

A coordinated rollout across streaming, social and press so the drop lands everywhere at once.

Grow

We watch the numbers, double down on what works and keep the momentum going between releases.

On repeat

Releases we've shipped.

All work

Pop / Alt

Ghost With Me

An upbeat pop-and-alt song about a love that seems to linger like a ghost.

Remix

Love To Love You — Remix

The Durracell sound taken to the next level in this remix.

Pop

Love To Love You

A first pop record that makes you want to dance and practice a little self-love.

Alt / Electronic

Lost in Space

A trip through alien melodies, mysterious sounds and groove.

Detroit

Rooted in Michigan's music scene

Singles produced & promoted

Residency

Live show run at Bert's Marketplace

100%

Independent — no majors, all heart

“Give independent artists the same firepower a major would — without giving up ownership or the thing that made the music matter.”

Our whole reason for being

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